Author Archives: Sarah

Sarah

Sarah

Sarah Allen is co-founder and editor of Barista Magazine, the international trade magazine for coffee professionals. A passionate advocate for baristas, quality, and the coffee community, Sarah has traveled widely to research stories, interact with readers, and present on a variety of topics affecting specialty coffee. She also loves animals, swimming, ice cream, and living in Portland, Oregon.

Cupping in Brazil

Today was the first official day of our origin adventure with Cafe Imports in Salvador, Brazil. We met early to make coffee by the pool, then piled onto what we have dubbed the party bus to head to BBC Cafe Gourmet, Silvio’s roasting company. It was a cool operation! A … Read more →

Livin’ the Dream

I write to you today from sunny, beautiful Salvador in Brazil… ah, paradise… our hosts on this magical origin trip—Cafe Imports—have set us up nicely: we’re staying at a beachside resort, newlywed style. Yeah, this’ll do… After a nerve-wracking layover in Miami, when Sam Purvis (NW Regional Barista Champ, Coava … Read more →

A Study in Celebrating!

Case Study cafe is a cozy and delightful coffeehouse really close to Barista Magazine’s offices. That means that we’d go there anyway for good coffee, even if the atmosphere sucked. But it doesn’t! It’s a really nice place to be, and has served as a backdrop to many an art … Read more →

Fireworks are Stupid!

Ken and I thought we had it bad last night on the 4th of July when the constant barrage of fireworks put us on edge for hours, worrying that Barista Magazine Staff Pets would be OK with the hub-bub. But our friend Billy Wilson, who owns two cafes by the … Read more →

For the Love of Coffee! In Victoria, B.C.!

By now you should have heard about the awesome coffee event that is being organized by some coffee-loving Canadians, including, and headed by, those loveable Barbers, Reg and his daughter, Julia. The event is called For the Love of Coffee, and will take place August 27 and 28 at the … Read more →

WCE Events in Maastricht

The World Coffee Events championships—World Latte Art, World Coffee in Good Spirits, World Ibrik, World Cup Tasters, and World Brewer’s Cup—just wrapped up yesterday in Maastricht, the Netherlands. We’re eagerly anticipating details and photos! (Note: I can’t find a single current photo from this year’s competitions online anywhere! So if … Read more →

“And we (DO) care about the young folks…”

Man, even though that Peter Bjorn & John song (2007) was nearly ruined by manic radio play, it’s still a delight. And it’s what I had playing in my head in San Diego at Coffee Fest while I watched Alexandra Szep, 18, compete in the New World Latte Art Championship. … Read more →

Tony & Barista Mag on TV!

Our latest cover barista extraordinaire, Tony Serrano—owner of the Serrano Social Club in Modesto, Calif.—made his local TV news recently. It’s a great clip—Tony is most definitely up to the task of conveying the message of quality coffee. Check it out!

Coffee Kid Wants to Change the World!

So there’s this kid named Tatum Barber—sound familiar? That’s because she’s the grand-daughter of tamper magician Reg Barber, and daughter of Julia, who is Reg’s right-hand woman at the company. It seems Tatum has caught the coffee bug that runs in her family, and is hosting a latte art throwdown … Read more →

NW Coffee Festival Kicking Off This Weekend!

It’s not THAT Coffee Fest Seattle—nope, in fact, the Northwest Coffee Festival is a whole new kind of coffee celebration, bringing quality coffee, industry professionals and curious members of the general public together to learn and party. Here’s what they have to say about it on the Official Website: On … Read more →

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